HRG Events & Meetings Management has announced the appointment of experienced industry specialist Alexandre Fricker as its new sales manager in Switzerland. Effective immediately, Alexandre’s appointment reflects the growing demand for professional event management capabilities in the Swiss market.
Alexandre began his career as MICE (meetings, incentives, conferences and events) Sales Manager in Montreux. He then spent seven years with “Swiss Touring” covering communications, product management and the development of the Swiss market. Most recently, the 41-year-old was Director of Sales and Marketing for the Hotel Allegro & Kursaal in Bern. With his in-depth knowledge of the Swiss travel industry combined with his corporate expertise, Alexandre will provide HRG with additional insight into the growing events and meetings management sector.
“We are delighted to welcome Alexandre to our team,” commented Marc Fischer, Head of Events & Meetings Management in Switzerland. “We believe his impressive sales and marketing experience will help strengthen our meetings and events offering in Switzerland. With his skills and the support of his colleagues worldwide, we will strive to continue to deliver real value in this key business sector for our multinational and national clients.”
Alexandre Fricker added: “I am very much looking forward to my new challenge. Working with HRG, which has such a good reputation in the industry, will provide many opportunities. I will do my best to maximise them, positioning HRG’s Events & Meetings Management division and its extensive capabilities in the Swiss market.”
Events & Meetings Management is an important business area for HRG and is integral to its range of value enhancing services. In Switzerland, the demand for quality event management capabilities is an indication of the country’s strong economic status and the increasing number of companies who are looking for multinational service capabilities. As organisations become increasingly global in their business approach their employees are frequently required to attend internal meetings and conferences in other countries.
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For further information
Press Bureau HRG Switzerland
Rätia Laeri Ardiles Cruz
Phone: +41 (0)44 736 59 63
E-Mail: hrg.ch.communications.ch@hrgworldwide.com
www.hrgworldwide.com
Notes to Editor:
Hogg Robinson Group (HRG) is the award-winning international corporate services company. Founded in 1845, HRG has over 60 years specific corporate travel expertise. Its corporate services interests include wholly-owned or majority controlled corporate travel operations in 24 of the key driver and growthmarkets throughout Asia Pacific, Europe and North America. Supported by contracted partners, the HRG worldwide network currently extends to 96 countries.
Totally committed to a value offering for clients, HRG offers a comprehensive range of corporate services which includes travel management, fulfilment services and low cost transactions as well as Consulting, Expense Management, Sports and Events & Meetings Management.
HRG Events & Meetings Management is a market leading, full service event organisation that delivers complete solutions and a fully bespoke service.
Creating emotive, dynamic and stimulating events is its primary focus. By combining the highest levels of project management with industry leading technology solutions that deliver complete control, our events and experiences consistently realise objects and drive forward clients’ business.